Monday 27 September 2010

Planning - Actors, Locations and Props Information


Planning - 3 Semiotic Analysis'

"Sleep Through the Static" - Jack Johnson CD Cover

The background colouring is red and white.  This has connotations of danger versus safety and innocence, two binary opposites.

As Jack Johnson is the only person on the CD cover, there is an element of isolation which represents vulnerability.  By being in a big open space and being a solo artist, he has to 'go it alone'.  His eyes are also closed which shows that he is in his own element and is oblivious to what is going on around him.

The writing of 'Jack Johnson' is in pure white to represent innocence.  However, because it is in hand writing style writing, it has an element of individualism and niche, the same as his music style.

The title of the album also conveys some sort of opposition - sleep and static are conflicting words.  'Sleep' is associated with goodness, whilst 'static' is associated with electricity, and danger.

The wire leading to Jack Johnson's guitar also trails to the outside world showing that, although he is alone on the CD cover and is a solo artist, his music is still reaching the world around him.

There is a 'shadow of doubt' looming in the corner, perhaps ready to cast a darkness upon him?



"Science and Faith" - The Script CD Cover
 
- Sepia background which suggests oldness.  This age could be a signifier of wisdom and knowledge of the world, which co-incides with the word 'science' in the title of the album

- Binary opposition of science and faith conveys a conflict, but as the hands are both united, it seems as though this conflict is rather peaceful and there is a pleasure about it, rather than a danger.

- S and T not completed fully on 'The Script', this helps to convey a piece of the puzzle missing, and it may represent that people look towards science and faith in order to find these missing answers.

- Background going from light to dark suggesting mystery.  The light could also represent the metaphorical 'light at the end of the tunnel', which is provided to people by science and faith.  These two elements often solve mysteries for many people.

- Of the two hands which are joined, one is male and one is female; the two genders are united.  This has links to science as it is this element which produces the differences, yet similarities, between males and females.

- White and tanned hand suggesting unity between cultures.  This is also linked to faith, because often people of different racial backgrounds have different faiths, but this image shows that this does not have to differentiate people, it can often be something which allows people to be united and celebrate their diversity.



"The End is Near" Magazine Article

- In the article, there is a noticable conflict between black and white; this is one of the binary oppositions used in Media Studies.  We gained inspiration for our CD cover from this juxtaposition and we have now decided to have an image of George playing the piano in black and white, with a spotlight shining upon him, whilst he is otherwise shrouded in darkness.

- Still on the theme of black and white, in this magazine advertisement, the black colours used cast shadows over the female character's eyes and face.  This is similar to a mask, as it does well in hiding her identity and creates a mysterious effect.  This will also be used on our CD cover.

- Within the advertisement, the tears represent sadnessw which, in this particular case signify heartbreak.  This is another key theme within our music video as George's girl friend has died and he is heartbroken, as well as grieving.  There will be a high usage of tears in "The Scientist".

- The advert is black around the edges which represents the idea that she is trapped inside and there is nothingness all around her.  There is no escape and this is why she feels claustrophobic and is upset with the current situation.

- What is more, the black around the edges also helps to advertise, not only the CD, but also their website which is called UrbanMuse.com - this is because the contrast between the black and the white is considerable, and it helps the text to stand out.

- "The End is Near", the title of the album, stands out in the advert due to the contrast between black and white.  Additionally, this is a meek title which goes with the black theme, because black is a depressing colour, which represents death.  'The End' also connotes death.


Planning - Audience Theories